THE VOICE -- Battle Rounds Episode 2107 -- Pictured: Ariana Grande -- (Photo by: Trae Patton/NBC/NBCU Photo Bank via Getty Images)
Ariana Grande has snagged another sparkling role: the new global brand ambassador for the legendary Swarovski crystal company. Across social media, Grande shared a string of striking portraits dripping in Swarovski’s finest jewels.
In these monochrome snapshots, Grande commands attention in three glimmering strands of Swarovski crystals, as well as in an over-the-top pair of earcuffs. Her gaze is raking as she flashes her trademark feline eyes at the lens of the crystalline camera.
“We are thrilled to announce @ArianaGrande as Brand Ambassador.
‘Ariana’s charisma and positive energy resonate with Swarovski’s essence of bringing joy to the world. I look forward to engaging in creative dialogues together,’ says Global Creative Director @GiovannaEngelbert.”
Grande also expressed her enthusiasm about the team-up, writing in a caption, “I cannot wait to embark on this journey and to inspire others to embrace their own unique sparkle.”
The brand’s creative director, Giovanna Engelbert, meanwhile expressed similar gratitude for the collaboration earlier on her personal account and teased the brand’s fandom to keep a close watch for information on what innovative projects are set in the crystal-cut future for Grande and the brand.
The We Can’t Be Friends songstress penned her trademark enthusiasm in a comment under the post, writing: “i love you so so much !!!!!! 🥹 i am so honored and grateful for you and my incredible Swarovski family”
